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Who Cares Wins : Why Good Business is Better Business download

Who Cares Wins : Why Good Business is Better Business .David Jones
Who Cares Wins : Why Good Business is Better Business
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Author: David Jones
Page Count: 208 pages
Published Date: 18 Dec 2011
Publisher: Pearson Education Limited
Publication Country: Harlow, United Kingdom
Language: English
ISBN: 9780273762539
File size: 43 Mb
Download Link: Who Cares Wins Why Good Business is Better Business
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Written by the CEO of Havas Worldwide, this bookshows you how to use social media to engage with customers and grow your business. This isn't a book about social media and the inexorable rise of Facebook and Twitter. Nor is it a book about CSR or business doing good. Instead it's actually the first book that recognises that far from being two separate subjects, they are intrinsically interlinked. And that the most successful leaders and businesses in the future will be those who are the most socially responsible.

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